There was no air conditioning post-World War I when Jacobi Press opened the door of his Yale shop for Dixie favorite 100% cotton seersucker suits and accoutrements derived not from south of the Mason Dixon Line, but more specially from his prized London-based resource Welch, Margretson & Co. Genesis of the fabric, not unlike India Madras, came from Britain’s warm weather colonies borrowing its name in English from Hindustani, further derived from Persian words shir o shekar, translated as “milk and sugar.”
The refreshing airiness of puckered and crinkling seersucker never fails to collect generation after generation of devoted adherents. Currently available on our racks and shelves or website in a vast assortment that includes jackets with matching trousers, walk shorts and sport shirts in a variety of colors along with an improbable patchwork Seersucker necktie. The sport jacket complements a potpourri of trousers from poplins to jeans. The seersucker trouser together with classic blue blazer is de rigueur for Cole Porter cocktail hours at Piping Rock.
G. Bruce Boyer, book signer extraordinaire at our recent 44th Street J. Press “Cocktails & Sartorial Conversation” event, notes in his classic menswear compendium True Style, “This natty and comfortable as hell garment remains the monarch of summer suiting—a material that puts all wools, mohairs, and (yes) even linens to shame.”
No fabric is more closely identified with the J. Press summer wardrobe than pure cotton Seersucker. These quintessential warm weather favorites are tailored in the iconic J. Press natural shoulder, three-button style with center hook vent, lap edges and bleached bone buttons.
It’s never too darn hot for this cool summer classic.